INDUSTRIAL DESIGN, UX DESIGN
"Encouraging kids to adopt healthier eating while growing their own vegetables".
Winner of an International Design Award I designed as my senior thesis back in Savannah College of Art and Design, a hydroponic system with a different target user, intention, and design than what can be currently found.
This hydroponic system will later be named Bloom. A system designed to look and respond like a living pet inspiring feelings of care and attention in and form children and "giving them" in return the vegetables grown in it.
Food is constantly present in our lives, from our health to society and culture, besides being necessary, food is one of the most beloved and ever-present aspects of our lives.
We are genetically encouraged to seek food and culturally bombarded by the constant idea of food.
This has led to a pandemic of preventable health conditions lead by obesity, diabetes and heart disease, which could be controlled through healthier life decisions.
Encouraging kids to grow their own food, sparks a feeling of responsibility towards keeping something well and alive.
Not only teaching them about responsibility but a sense of reward for their efforts as daily changes can be perceived in the plants culminated by usable for healthy cooking.
First things first
This shows the basic components a hydroponic system needs to work
How do they work?
Now, knowing what hydroponics are and how they work, we have to understand for whom they work for: plants.
After understanding that, it was time to get my hands to work and start imagining what a hydroponic could look and achieve.
First, I went for an abstract look that could double as an art piece in an adult´s kitchen, exploring how the different parts of the hydroponic could interact and guarantee the growth of the plants.
Deciding that the hydroponic was aimed at kids I decided to start ideating some more playful concepts, that would be interesting for kids. Here is where Bloom started growing.
I decided to play with more zoomorphic shapes, that could almost feel like pets that needed attention. After testing my concepts and understanding that despite this product was aimed at kids it would occupy the kitchen, a space usually mostly for adults, it had to have a clean and adaptive look that both, kids and grown-ups would welcome.
Bloom was born.
Bloom provide for plants.
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